Nixta Licor de Elote
“¡Sin Maíz, No Hay País!" Without corn, there is no country. Nixta Licor de Elote is an ancestral corn liqueur from Mexico—the birthplace of corn. As equity partners in the brand, Weholden worked with Casa Lumbre to create the world's purest form of ancestral corn distillation. We designed the award-winning packaging and brand elements—inspired by early 20th century Mexican mercados. With beauty inside and out, Nixta was a Double Gold winner at the San Francisco World Spirits Competition, listed as one of the Best New Spirits by both Food & Wine and Esquire magazines, nominated as Best New Spirit at Tales Of The Cocktail, and named one of the top packaging designs of 2021 by The Dieline.