CONSTELLATION BRANDS

For Constellation, the world’s leader in premium wines, WeHolden has developed innovative ideas and content to attract new customers, reinforce the loyalty of existing fans, build sales, and strengthen trade and National Accounts programs. What does that work include?

We designed a digital app for Robert Mondavi Winery’s flagship Cabernet Sauvignon Reserve, helped amplify the RMW Summer Music Series via social media and PR, created behind-the-scenes winemaking videos for select wine vintages, and produced a mini-documentary celebrating the 100th birthday of Napa Valley legend Robert Mondavi—featuring personal interviews with Margaret Mondavi and winemaker Genevieve Janssens.

We also filmed and produced launch videos for new $315 million acquisition Meiomi Wines and created video content featuring Franciscan winemaker Janet Evans and Tom Gore, a second generation grape farmer who crafts wines using meticulous farming techniques.

 

 

 

 

 

 

 

 

 

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